Note: EMGR has moved to its own domain name. This site will remain online (but with closed comments) until roughly July 1, 2007. Please update your bookmarks to visit EMGR at its new location: eriemediablog.com.

Monday, July 31, 2006

What The Times-News Hasn't Told You That The FCC Will!


Finally, the Times-News had a lead story on the changes former Adelphia subscribers will see when it switches over to Time Warner. (At least for the time being) I was glad to see that they gave it the prominence it deserved for the affected consumers. Isn’t it time they followed the example of other newspapers, and did a similar story for all Erie consumers regarding the coming digital television age?

But fear not. You’re friendly Federal Communication Commission (FCC) has a website that will answer most of the more obvious questions about the digital transition (DT) (http://www.fcc.gov/cgb/consumerfacts/digitaltv.html). For those stations still wallowing in self denial, the FCC spells out in no uncertain terms what will happen on February 17, 2009:
At that point (February 17, 2009), full-power TV stations will cease
broadcasting on their current analog channels, and the spectrum they
use for analog broadcasting will be reclaimed and put to other
uses.

Now if you really want to get sexy, your consumer friendly Bush administration and the FCC developed an even more detailed DT information site for consumers (http://www.dtv.gov/). For stations and consumers who can’t find a calendar for 2009, they included a countdown counter at the bottom of the home page that clicks down the days, minutes and seconds to the transition. (Guys…I think they are serious.) It also should be pointed out that the law that included the transition was supported enthusiastically by both Republicans and Democrats. (When was the last time you saw that kind of harmony in Washington?)

I am going to add both links to the "Links" list on the side of the page. By the way, both of these links have good background information in case a reporter from the Erie Times-News or other media wants to do a story. Helping the consumer to understand what is going to happen with their local television service; now what an original thought that would be!

Sunday, July 30, 2006

Top 20 Prime Time TV Shows Week Of July 17-23, 2006

Here are the rankings for national prime-time network television last week as compiled by Nielsen Media Research. They are based on the average number of people who watched a program from start to finish. Nielsen estimates there are 277.93 million potential viewers in the U.S. ages 2 and older. Viewership is listed in millions.
(Editors Note: Half of the programs are CBS and all in Glorious 1080I HD)

Program Network Viewers
1 CSI: Miami CBS 11.18
2 America's Got Talent (Wed.) NBC 9.91
3t "Miss Universe Pageant" NBC 9.65
3t CSI CBS 9.65
5 So You Think You Can Dance (Wed., 9 p.m.) FOX 9.44
6 Two and a Half Men CBS 9.33
7 Without a Trace (Thu.) CBS 9.28
8 House (9 p.m.) FOX 9.20
9 CSI: NY CBS 9.00
10 60 Minutes CBS 8.70
11 So You Think You Can Dance (Thu.) FOX 8.63
12 Without a Trace (Sun.) CBS 8.62
13 Cold Case CBS 8.23
14 America's Got Talent (Thu.) NBC 7.91
15 Criminal Minds CBS 7.90
16 Last Comic Standing 4 NBC 7.75
17 Law & Order: SVU NBC 7.72
18 How I Met Your Mother (9:30 p.m.) CBS 7.69
19 So You Think You Can Dance (Wed 8 p.m.) FOX 7.66
20 House (8 p.m.) FOX 7.52

• Source: ABC-TV and Nielsen Media Research data As posted on AVSFORUM.com

Friday, July 28, 2006

“Smile When You Say Volunteer….Cowboy!”


George Bush is not the only one who practices cowboy diplomacy. You now have to add Dwight Miller and his posse from WQLN. Last Thursday, Dwight and his crew of hombres hosted a volunteer round-up party as a special thanks for all their help. While not exactly “Bush( err...Butch) Cassidy and the Sundance Kid,” there were raindrops falling on some heads.

For me, it was good to see all the volunteers who gratefully gave of their time to help the station. As a former board member, I have been helping Tom McLaren and Mavis Sergeant with a history of WQLN. It has been two years in the making and still going strong. We have done 60 interviews so far.

The western themed fest had plenty of donated food including 14 different chilies to taste made by the staff. Everyone could vote for their favorite. Mary and I didn’t stay around to find out who won. (Send me an email partners and I will post it together with the winning recipe)

It is always good to know that, in spite of Erie’s economic malaise, public broadcasting here is alive and kicking “A’s.”

Thursday, July 27, 2006

Just In---Nexstar, Operators of WJET-TV and WFXP, To Increase Pennsylvania Holdings.

Nexstar Broadcasting Enters Into Definitive Agreement To Acquire WTAJ-TV In Altoona, Pa

Irving, Texas (July 26, 2006) - Nexstar Broadcasting Group, Inc (Nasdaq: NXST) announced today that it entered into a definitive agreement to acquire the assets of WTAJ-TV (Channel 10), the CBS affiliate serving the Johnstown/Altoona, Pennsylvania market for $56 million in cash from Television Station Group Holdings, LLC. The acquisition complements the Company’s current Pennsylvania television station operations located in Wilkes Barre/Scranton and Erie. As part of the purchase consideration, Nexstar will also acquire the license and certain assets and contracts of WLYH-TV, in Lancaster PA which is operated by a third party under a ‘grandfathered’ Time Brokerage Agreement that extends until 2015.

Commenting on the acquisition, Nexstar Broadcasting Group President and CEO, Perry A. Sook said, “The acquisition of WTAJ-TV reflects our focus on expanding Nexstar’s portfolio with stations that have leading audience and revenue shares and quality, highly rated local news programming. The acquisition is also consistent with our clustering strategy whereby we seek to operate multiple stations in concentrated geographic regions.”

WLYH-TV is the UPN affiliate serving the Harrisburg/Lancaster/Lebanon/York, Pennsylvania market and is slated to become a CW affiliate this fall.

Mr. Sook added, “Under Nexstar’s stewardship WTAJ-TV will realize additional retransmission revenues as well as synergistic operating improvements, and on a pro-forma basis the acquisition is immediately accretive to the company.”

Nexstar intends to finance the acquisition through borrowings under its senior credit facility. The transaction, which is subject to FCC approval, will not materially impact the company’s leverage ratios and is expected to close in the fourth quarter of 2006.

Including pending acquisitions, Nexstar Broadcasting Group currently owns, operates, programs or provides sales and other services to 49 television stations in 29 markets in the states of Illinois, Indiana, Maryland, Missouri, Montana, Texas, Pennsylvania, Louisiana, Arkansas, Alabama and New York. Nexstar’s television station group includes affiliates of NBC, CBS, ABC, FOX and UPN, and reaches approximately 8.0% of all U.S. television households.

(Editors Note: It should be noted that WTAJ listed owners are the Lilly's of SJL. Operators of WSEE and WICU.. There must be money to borrow somewhere...How about for Erie and HD before October 2008?)

NBC Rules Wednesday Roost---FOX Holds Sway Among Younger Viewers


Fast National ratings for Wednesday, July 26, 2006

(Zap2It.com) Another round of "America's Got Talent" led NBC to an overall ratings win Wednesday night, but the show still can't get FOX's "So You Think You Can Dance" when it comes to adults 18-49.

NBC averaged a 5.8 rating/10 share in primetime, beating CBS, 5.0/9, for the top spot. FOX was third overall with a 4.6/8. ABC landed in fourth with a 2.8/5. Neither The WB, 1.2/2, nor UPN, 0.9/2, made much of a blip.

FOX led the field among adults 18-49, drawing a 2.9 rating. NBC took second with a 2.7, and CBS was third at 2.3. ABC's 1.5 was good for fourth, while The WB and UPN both fell below 1.0.

The first hour of "America's Got Talent" scored a 5.7/11 for NBC at 8 p.m. FOX was second in households with a "So You Think You Can Dance" repeat, 3.6/7, but CBS' "Rock Star," 3.5/7, had more total viewers. The results show for "The One" put ABC in fourth. The WB averaged 1.6/3 with two episodes of "Blue Collar TV." UPN went with an "America's Next Top Model" rerun.

"Talent" improved to 6.7/11 -- the night's highest rating -- at 9 p.m. A fresh "Dance," 5.7/9, on FOX tied for second with CBS' "Criminal Minds" (FOX led among viewers). "George Lopez" and "Freddie" averaged 2.1/3 for ABC. "Eve" and "Half & Half" moved UPN into fifth, ahead of "One Tree Hill" on The WB.

CBS took the lead at 10 p.m. with "CSI: NY," 5.8/10. A "Law & Order" rerun posted a 5.1/9 for NBC, and the premiere of "Primetime: Medical Mysteries" on ABC earned a 4.1/7.

Ratings information is taken from fast national data, which includes live and same-day DVR viewing. All numbers are preliminary and subject to change.

Wednesday, July 26, 2006

EchoStar Loses Distant Network Appeal

(SkyReport.com) In a unanimous opinion, the U.S. Court of Appeals for the DC Circuit decided yesterday against EchoStar's challenge to the Federal Communications Commission's "ILLR" methodology by which it is established whether an individual household can receive distant network signals.
The decision comes on the heals of its May ruling in favor of affiliate associations for ABC, CBS, FOX and NBC in a copyright lawsuit filed against the satellite TV provider.
Showing its support for the decision, National Association of Broadcasters (NAB) spokesman Dennis Wharton said in a statement that the organization is "pleased the court unanimously rejected EchoStar's challenge to FCC methodology for determining households that are eligible to receive distant network TV signals.
"This opinion affirms the FCC's hard work and expertise in establishing who is fairly eligible to receive such signals and strengthens broadcasting's rich tradition of localism," he said

(Score one for their side and a loss for the consumer.)

What Are Erie’s Current HD Alternatives?

While Erie doesn’t currently have network high definition alternatives except for PBS, it does has access to other cable and satellite networks in HD. Both Time Warner and Adelphia (Soon to be something else) have high definition packages they offer. The selection is rather limited do to the capacity their lines can carry. That capacity limitation will present a challenge as more and more networks offer high definition versions of their existing standard definition channels.

For those who subscribe to satellite, the selection is a bit broader. Both DIRECT-TV and DISH not only offer some cable channels in HD, but DIRECT-TV is able to offer all 4 major networks in HD. All a customer needs is a waiver from the local affiliate which I understand is not very forthcoming or easy in Erie. (I can’t speak authoritatively about the DIRECT-TV process as I subscribe to DISH.)

DISH currently offers the largest selection of HD, nearly 35 channels and more on the way. DISH has been able to pull ahead of DIRECT-TV in HD offerings because of its greater satellite capacity. HBO, Showtime, and STARZ are the pay channels available with HD. Some of the other channels include DISCOVERY HD, Home and Garden, TNT, HDNET, ESPNHD, ESPN2HD and HDNET movies. The National Geographic Channel in HD has just been added. The Food Network in HD is expected to go up shortly. In addition, DISH is currently the exclusive carrier of 15 VOOM channels in HD which include everything from sports, music, movies and even video game competitions.

Unlike DIRECT-TV, DISH is only able to offer one of the national networks in HD, CBS. (Forget it in Erie as the local CBS affiliate won’t grant waivers for CBS HD within their service area.) DISH does offer local network channels in most markets (including Erie) and is currently expanding the locals to include their HD offerings.

True high definition enthusiasts will tell you that the best HD still comes from over-the-air through your household antenna. That is because both cable and satellite still further compress the signals to make room within their limited bandwidth capability. That is another argument some call HDLITE which we will ignore for now. (See http://www.stophdlite.com/)

That limitation soon could end as both Verizon and AT&T are challenging the traditional television distribution methods. Verizon is methodically converting its markets to fiber optic carriers it calls FIOS. FIOS will have virtually unlimited bandwidth to carry hundreds of channels of full HD as well as broadband internet. Currently only a few markets are up and running. Erie has not been listed on any schedule I have seen for FIOS availability.

To see really stunning HD locally, just turn to WQLN DT 50 with a HD set with digital tuning capability. PBS doesn’t have a lot to offer in true HD, but what it does have is truly eye popping in 1080I. For almost a year, WQLN was using DT 50 to carry the PBSHD channel. It was 24/7 of the best past and current programs from the PBS library. That was until PBS asked for a fee from each of its affiliates. Several stations in the PBS network, such as WQLN, dropped the HD feed and only carry the current offerings when they are broadcast in high definition. That was a loss to be sure, but the fee they were asking was significant.

To be sure, we need the commercial networks in HD and I believe that the first commercial station to broadcast their network in high definition will gain a significant short term public relations advantage over its competition. Even Consumer Reports has said that if you are considering replacing your current receiver, you should consider one of the new HD sets. Like the advent of color, prices continue to trend downward and capability and technological enhancement continues to go up.

My parents purchased our first color set in 1958 at a cost of $1200. (I wonder what that would be equal to in today’s dollar.) The first color program we saw was Bonanza. How times have changed.

I Hate Rules!

I was not going to have any rules on this blog, but the tone recently has been rather harsh. So I guess we have to have some rules but not many.

1. Comments must relate to the post they are under. Any other comment will be rejected.
2. No individual personal attacks will be allowed. They will also be rejected. (more to save you from your own embarrassment)
3. If you wish to write a post that either agrees or disagrees with me, I will be happy to publish it as long as it contains your first and last name, your title as well the company that you are affiliated with.
4. No profanity.
5. Respect others opinions and always provide the source of a stated fact. Opinions are ok, but rumors presented as fact are not.

If you want to convey a personal message to me, feel free to write me at gut48@yahoo.com. I promise you that those messages will not be published in this blog without your permission.

Tuesday, July 25, 2006

CBS Division King World to Sydicate Jeopardy and Wheel of Fortune in HD.

This is not really new news, but you won't find it in Erie print or anywhere else. Beginning September 6th, CBS division King World will start to syndicate Jeopardy and Wheel of Fortune in High Definition.

The following is excerpted from Broadcasting and Cable magazine:

Vewers increasingly expect HD

“The stations are all starting to prepare for high-def, and the ones that aren't quite ready yet, that's fine. We'll still be delivering the shows in standard-definition to those that want to take it that way,” says Harry Friedman, executive producer of Wheel and Jeopardy! “For example, in Los Angeles, KABC is now broadcasting their news in high-def. They tend to be leaders, and I suspect a lot of other stations will follow.”

John Greene, VP of special projects at Capitol Broadcasting, which is a leader in HD, says stations want HD programming because viewers increasingly expect to see it. (And stations are now due to relinquish their analog signal in 2009.)

“It's clearly superior, and our viewers know it,” Greene says. “Like in most markets, people are buying the high-definition widescreen sets, so this programming meets their expectations.”

Monday, July 24, 2006

Scott Wludyga Leaving WJET & WFXP TV?—I Just Learned How To Pronounce His Name!

In Erie sports anchors, I think Erie is very lucky to have Gary, Mike and Scott as well as the fine sports writers at the Erie Times-News. All these men have a good command of their subject and can convey it artfully and enthusiastically.

As most of you know, Scott Wludyga is leaving the Nexstar stations to go into teaching. We will miss him. What made Scott so special I think is his infectiously broad smile and his total passion for sports. I always had the impression that his news anchor wife, Karla Mullenax, was probably the ultimate sports widow, but at least she could keep an eye on him on the news set.

Scott is so seasoned in his delivery that all that is needed to complete the picture is a hat with a pair of Browns or Steelers tickets sticking up from the brim. (Also keep him from getting sunburn.) We wish him the best in his new teaching career. I am sure the kids will have a ton of fun.

Sunday, July 23, 2006

A Potpourri of Thanks

Erie Media-Go-Round is only 2 weeks old and I am pleased with the responses I have been getting not just from Erie, but from broadcast centers from Washington, DC to Kansas City and beyond. Glad to hear from so many former Erie residents who are now able to enjoy the fruits of network high definition... maybe someday Erie will too.
I also want to thank some of the other blogs that have noticed and posted links to this blog and hope that our readers will check them out as well:
Thanks to PBRTV.com and Tom Lavery. Tom helps host and posts news about media from around our area as well as those in Pittsburgh. He shares our network suffering but he also finds it amusing.
Erieblogs.com is the grand daddy of all the news fit to blog about Erie hosted by Dennis Weed. Dennis was gracious to mention us in the very first 24 hours we started and sent me a personal note of support.
Ohio Media Watch at ohiomedia.blogspot.com/ contains news about the broadcast scene from Ashtabula, Cleveland Akron and Youngtown.
Joel Natalie at Nataliemedia.com pointed a post this way. I have not seen Joel in many years, but used to have some very spirited conversations with him for sure.
Of course, a much appreciated thank you to the many others of you who I haven't seen in years, but I appreciate hearing from your pen in comments and in private emails. It makes these difficult times at home worth it.
We will keep going.

Friday, July 21, 2006

The Tiffany Network Sparkles in High Definition


At the Consumer Electronics Show in Las Vegas last year, a top CBS programming executive told a symposium that “If you haven’t seen CSI in high definition….you haven’t seen CSI.” I found out how true that was. Last year I was given a private screening of a CSI episode on a 50 inch HD set in full 1080I HD. I had previous viewed this same episode in standard definition. It was like watching a totally different show.

CSI is the jewel of the CBS network HD offerings. All 3 variations consistently show up in the top 10 nationally each week. The producers and CBS take great technical care in its production. The lighting, the camera shots, propping and even the transfer from the original 35mm to HD digital is done with the most care to provide a stunning experience for the viewer. The detail of the evidence in extreme close-ups is like nothing you have ever seen.

Early on, CBS made the decision to be the first network and the best in high definition. It was not going to let what happened to them more than 50 years ago happen again. Most people forget that it was the CBS system of color that was first approved by the FCC. RCA’s David Sarnoff was able to use his significant political clout with the Eisenhower administration to get the FCC to reverse its decision and adopt the RCA system.

CBS selected the highest resolution standard for HD in 1080I, but hasn’t stopped there. They recently made a significant investment in the newer 1080P (cameras….up to 60 full frames progressive every second) the same resolution that the last STAR WAR's episodes and many motion pictures are now shot. Even though no network or station can actually transmit 1080P, CBS decided they wanted the master to be at the highest resolution possible before they down convert to 1080I. What does that mean? It means the crispest; color sharp pictures possible are delivered to their affiliates. It means at the Masters, you are put right on the green with Tiger and in 5.1 digital Dolby sound-- you can hear the crowd roar from the right, left and behind. The same is true when watching our world champion Steelers. (But Alas...not in Erie)

CBS has most of their prime time schedule now broadcast in high definition and practically the entire schedule this fall. The tiffany network sees HD and their attention to detail as giving them an early competitive edge. Now there’s some forward thinking--a broadcaster actually planning an investment now for big payoffs in the future. (That’s a hint Erie) Last week, CBS had 5 of the top 10 programs nationally (not necessarily true for Erie).

This past March at a consumer electronics awards ceremony the tiffany network boasted that CBS HD reaches 98% of the country—98%! Does that mean that 2% are receiving CBS from cubic zirconia affiliates?

Thursday, July 20, 2006

The 2005-2006 TV Season: Summer Week 6 Top 10 Prime Time TV Shows Week Of July 10-16, 2006

Here are the rankings for national prime-time network television last week as compiled by Nielsen Media Research. They are based on the average number of people who watched a program from start to finish. Nielsen estimates there are 277.93 million potential viewers in the U.S. ages 2 and older. Viewership is listed in millions.

Program Network Viewers

1 MLB All-Star Game Fox 14.42
2 America’s Got Talent NBC 11.14
3 CSI: Miami CBS 10.61
4 CSI CBS 10.34
5 MLB All-Star Pre-Game Fox 10.21
6 So You Think You Can Dance-Wed Fox 9.65
7 CSI: NY CBS 9.55
8 Without A Trace CBS 9.4
9 So You Think You Can Dance-Thur Fox 9.34
10 Two And H Half Men CBS 9.15

• Source: ABC-TV and Nielsen Media Research data

Wednesday, July 19, 2006

Erie’s Digital Dilemma--- Chapter 3---How To Bring The Erie Consumer Out Of the Dark Ages

The comment was mentioned that “Erie doesn’t care about digital TV.” Actually, I have to agree. Whose fault is that? Traditionally, Erie has both benefited and been a victim of its own media isolation. At one time this isolation was an advantage when Erie was a budding test market for new products. It can also prevent us from experiencing new dimensions in thinking and challenging the senses.

In chapter 1, I laid the claim that either by design or accident, the Erie media has kept the Erie consumer confused and ignorant about the dawning digital television age. I noticed a few comments, filed from readers outside Erie County that can receive Pittsburgh or Youngstown digital HD as well as Erie. One said that Erie doesn’t know what it (HD) is missing and that is so true.

But I am not here to dredge up the past or place blame, but to suggest one way that the Erie media can be helpful to consumers.. There may be other solutions and I would like to hear it, but for now you’re going to hear mine.

Best Buy, Circuit City and others has been bombarding the consumer with ads for amazingly cheap analog TV’s. The reason is that both manufactures and retailers are trying to unload their floor of the old analog designs to make way for the new models which contain both analog and digital tuners. Consumers have to be cautious that their investment in new or old analog receivers won’t be short lived.

It is time right now that the Erie television stations, the Erie Times-News and Time-Warner to begin an education program and prepare the public for the digital reality of February 17, 2009. The area needs to hear consumer friendly stories that tell the public that they have to be a wise shopper, but also not to necessarily be alarmed about the usefulness of their existing receivers.

I believe the time is right now that the Erie television community needs to form a working digital committee that coordinates a singular message. (Erie television stations working together? Is that a radical idea!)

There are many messages that the public needs to hear now rather than later. (1) That digital TV is available right now and how they can get it. (2) February 17, 2009 all analog broadcasts will end. (3) That if they receive their television by cable or satellite, that the sets that are connected will not become obsolete. (4) If they receive their television entertainment over-the-air, that they can request a voucher good for $40 toward the purchase of a digital-to-analog converter box that will allow them to use their existing television. (5) That the world of digital high definition television and 5.1 digital sound will open a world of experiences and give them a theater experience in their own home. (Of course I hope number 5 is true in Erie.) WICU did some of that to a point, but in a self serving way,.

The Erie Times-News could do stories about why the move to digital and write about the law that was passed last December and signed by President Bush. Not just why we are moving to digital but also the importance of freeing up the communications spectrum for homeland security. Recap the stories about the communication problems that took place on 911 and during last year’s record hurricane season and the improvement it is meant to provide in public safety. These are important life and death issues that only the print media can bring home.

From a dollar and sense perspective, The Times-News should advise consumers during the upcoming holiday season (I would have said Christmas but I was afraid a judge would shut me down for violating the separation of religion) about selecting a TV. In short, stay away from analog bargains unless you have cable or satellite.

The Erie consumer needs to be educated and told the truth. Right now the $40 voucher for a digital conversion box will not cover the entire cost and only two vouchers are currently allowed per home. For people who live in rural areas or are so low income that they can’t afford cable, this will be an issue that will hit their pocketbook.

Right now, I can’t think of a better public service that serves the interest of the broadcaster as well as the public. I for one stand ready to volunteer. I challenge the media to respond and do the right thing for Erie consumers. . If any of the media have any other ideas and want to post their suggestions, I invite you to write it up and send it to me at gut48@yahoo.com and I will post it. I only ask that you use your full name and provide your company affiliation for posting. Profanity in posts will not be allowed.

Next: The Tiffany Network Sparkles in High Definition

Tuesday, July 18, 2006

The Erie Digital-HD Dilemma--Chapter 2 What happend with the July 1, 2006 Deadline?

When the FCC finally set standards for digital television broadcasts they didn’t decide on just one but rather a smorgasbord of standards (18) including two for high definition. They allowed the individual broadcasters the luxury of selecting the one they wanted to use. What most consumers don’t understand is that digital doesn’t always mean high definition. In fact, there is no mandate for television stations to broadcast in high definition--just digital. Let me repeat that. Television stations are under no obligation to broadcast in high definition now or in the future. Apparently, the FCC decided to let normal market forces decide what would happen.

However, the FCC was intent to press the industry to move to digital. Even those stations who answered the digital obligation with low power digital stations were given a deadline of July 1, 2006 to go to full power operation on their digital assignment or provide means why they can’t. So what happened a few weeks ago? The FCC was flooded with last minute requests to postpone the fast-cut rule to full power by many stations including Erie’s own for a variety of reasons.

What happened with Erie digita stations? Below are a station by station synopsis of their most recent public filings and my own speculation of what might happen. Most of the filings listed speak to the stations being highly leveraged. That is true for the reasons we outlined in chapter 1. The amounts sound staggering to the average person; however, when spread over the number of properties managed, they don’t really seem unreasonable given the amount of time since the purchase.

WQLN:

With the help and assistance of the Pennsylvania taxpayer, WQLN, as well as all the other public stations in the state, were subsidized not only for digital but for high definition. This made WQLN not only the first station in the area to go digital, but also HD. WQLN remains the only station in the area that is currently HD capable.

From their most recent filing in June WQLN seems prepared to go to full authorized power on their assigned frequency of DT 50. Because of a cross boarder station in Canada, WQLN is waiting for Canadian concurrence before flipping the switch. Below is their last filing with the FCC.

http://svartifoss2.fcc.gov/prod/cdbs/forms/prod/getattachment_exh.cgi?exhibit_id=408041

WICU:
With much bravado, WICU placed in operation their digital channel 52. I say with much bravado because WICU aired a promotional announcement that extolled it as another breakthrough for WICU. However, the promo announcement didn’t tell the consumer that it was channel 52 or that the “spectacular picture quality” was not high definition as some consumers thought. To this day, their station ID doesn’t even show DT 52. As a low power station, DT 52 is the most difficult station to receive. Unless you live within 5 miles of the transmitter with a roof antenna, many will have difficulty receiving it.

So what has been going on with WICU? WICU had filed already with the FCC to move its assigned frequency from DT 52 to DT 12. From a marketing viewpoint this makes a great deal of sense and they are not alone in making such requests. The last time I checked, that request is still pending. But it gave a strong reason to request a waiver from fully constructing full power facilities at DT 52 by July 1st.. After all, it doesn’t make sense nor would the FCC put the burden of duplicating cost---especially when a build-out is around a million. They also sited financial leverage and current credit concerns. Below is their filing:

http://svartifoss2.fcc.gov/prod/cdbs/forms/prod/getattachment_exh.cgi?exhibit_id=414011

As for the when they can construct and if it would be high definition capable we really don’t know for sure. All I can tell you is that I had a conversation with the previous general manager in February of 2004 regarding the Winter Olympics that year in high definition. She was polite to tell me that they were attempting to provide cable with a high definition feed from NBC. She said that she felt confident that by the next Winter Olympics (2008), that WICU would be high definition capable. We will just have to see.

WJET-TV

WJET’s situation is not unlike WICU. NEXSTAR sites that they are also highly leveraged and requires more time. The dollar figure would choke this horse but they are playing in some large markets. In addition, they also requested a change in digital assignment from DT 58 to DT 24. Again this is understandable and for the same reason listed for WICU. From what I understand, that request was granted. They don’t project going to their new assignment at full power until October 2008. That’s right fall of 2008—four months before the analog plug is pulled. Here is their filing:

http://svartifoss2.fcc.gov/prod/cdbs/forms/prod/getattachment_exh.cgi?exhibit_id=415252

Current WJET DT 58 has a fair low power signal and is certainly better than WICU. While WJET didn’t tout their digital with any of the bravado we saw with WICU, they at least include their DT channel on all station ID’s. At least they are getting the idea across.

What about high definition? While they haven’t made a public statement, the odds are fairly good that NEXSTAR will allow WJET to go HD when they fast-cut over to full power digital; early on, NEXSTAR sort of copied Sinclair Broadcasting in their opposition to high definition as not being truly perfected. But times change and even Sinclair is buying in. I think WJET will go HD as they already have converted some of their stations such as WROC in Rochester, New York earlier in the year. (Perhaps the FCC is right and market forces do work.)

WFXP

While WFXP it technically owned by Mission Broadcasting, it is fully managed by WJET’s parent NEXSTAR. You will see similar language and reasons as NEXSTAR. WFXP will remain on their preferred original frequency of DT 22. Like its bigger brother, WFXP is also expected to transition to full power by October 2008. (Why do we have to wait so long?)

WFXP DT 22 over-the-air signal is currently the best of the digitals on the air. They also have followed the WJET routine of using their DT assignment on their station ID’s. (At least that’s a start of educating the public)

The prospect of WFXP seeing American Idol in HD is also expected. The FOX network has done something the other networks haven’t and FOX is providing a little piece of equipment called the splicer to each of its affiliates. The splicer allows local affiliates to pass through the network HD without local override of the quality of the picture. In short, the local stations can’t screw it up.

Least I forget, here is WFXP’s most recent filing for a waiver:

http://svartifoss2.fcc.gov/prod/cdbs/forms/prod/getattachment_exh.cgi?exhibit_id=414906

WSEE

Erie Media-Go-Round already published WSEE’s last filing with the FCC for an extension of its construction permit to build DT 16. If you remember in that filing they anticipated broadcasting on July 1st but didn’t make that date. Their CP runs out on September 1st. Normally you would expect them to file for another extension, but their most recent comments here seem to indicate another direction---even a defiance of the congressional mandate of February 17, 2009. But let us step back a second and really analyze what the current management might really mean. I think it may mean that this management will not be around to take DT 16 into the digital age or “let the new group do it.” I think the possibility of it being shopped around is very good. I hope I am right for the good of broadcasting in Erie, the CBS network exposure in this market and for the security of their current employees.

Next Chapter 3---What has to happen or how can we bring the consumer out of the dark ages?

Monday, July 17, 2006

Erie's Digital-HD Dilemma---Chapter One

As I sit captive on the second floor of my own home, I have a great deal of time to think. As a child growing up in Erie, there was the common perception (right or wrong) that Erie was always behind any national trend. We seemed to be always in the position of trying to catch up with the rest of the country. But in Broadcasting, Erie kept pace very well:
" WICU was the first station built specifically for television." WICU was first to broadcast network color" WICU first commercial station to transmit in digital" WSEE even broadcast every color event from CBS but more limited than NBC who had RCA as its big brother." WSEE first with live new remote facilities" WSEE first with on-site Doppler Radar" WICU was first to do a local remote colorcast from the old Boston Store. (Purpose was to sell fashions and color TV sets.)" WJET went on the air with a local color film chain and broadcast the first local originated color movie…."The Glen Miller Story" with big fanfare. (Myron Jones never did anything quiet)" Erie stations kept pace with ENG news gathering." WQLN first to service Erie with High Definition television
In the 90's everything changed, thanks to the FCC's decision to expand the number of stations a single owner could own. A feeding frenzy developed across the country. Stations were being bought and sold like a cheap whore except the prices weren't so cheap.
At the same time that stations were being sold for multiples beyond sellers wildest dreams, the government and the FCC were formulating their plans for the first major change in broadcasting since the inception of television.….the move to digital and HD. Operators knew that once they purchased these stations that an investment in new transmitting equipment would not be far behind.
The industry broke into two camps mostly by market size. The first camp was the stations that saw the writing on-the-wall and decided to get ahead of the curve once the standards were set and equipment was available. They provided for the inevitable in their business plan. The second group sought to delay as long as possible the transition and used their lobbying arm, the NAB to help. There was no long range business plan for the significant investment it was going to take. No attempt to educate the consumer on the pending changes that would affect them. Even when finally making "some" move, they answered by putting up very low power digital stations and prayed to the vacuum tube gods that nobody would notice. The strategy was to keep the consumer confused and ignorant.

Quiz Time: Can you place which group the Erie TV stations fell into?

Chapter 2 What didn't happen July 1, 2006.

Sunday, July 16, 2006

What Broadcasters Already Know

For those of you who haven't kept up, here is a nice summary of what is going to happen with digital transition as condensed by the Benton Foundation.

Getting to February 2009: Implementing the Digital TV Transition
Now that President Bush has signed the Deficit Reduction Act which includes the Digital Television Transition and Public Safety Act (DTV Act), a clearer picture of the digital television transition is developing. The purpose of the DTV Act is to prepare US consumers for the end of free, over-the-air, analog broadcasts. Mainly, this is to be accomplished by subsidizing the purchase of digital-to-analog converter boxes that will extend the life of current TVs into the age of digital TV broadcasting. Additionally, the law allows the proceeds from the auction of returned analog TV spectrum to be used for other national communications priorities.
Below is a quick outline of the timeline for implementing the new law and the requirements it makes on various government bodies -– and consumers -– to end analog television broadcasts in the US on February 17, 2009.
2006
September 30, 2006 Before this date the FCC is to assess and deposit in the Treasury extraordinary fees for licenses totaling $10,000,000 as offsetting receipts.
October 2006 Although not an explicit mandate of the DTV Act, Congress expects the National Telecommunications and Information Administration(1) to issue rules for a digital-to-analog converter box subsidy program within nine months, when Fiscal Year 2007 begins. The rules would cover: 1) the content and distribution of coupon request forms and coupons; 2) consumer redemption of, and retailer reimbursement for, the coupons; 3) the types of converter boxes that shall be eligible for purchase with a coupon; 4) certification, education, and auditing of retailers involved in the program; and 5) consumer and retailer appeals.(2)
October 2006 – June 30, 2008 The NTIA may borrow money from the US Treasury to begin implementing various programs mandated by the DTV Act.(3)
October 2006 -- September 2008 The NTIA is to make payments of up to $30 million to reimburse the Metropolitan Television Alliance(4) for costs incurred in the design and deployment of a temporary digital television broadcast system to ensure that New York City area broadcasters can provide the area with digital TV.
October 2006 –- September 2009 The NTIA is to make payments of no more than $43.5 million to implement the ENHANCE 911 Act of 2004.(5)
October 2006 -- September 2010 Working with the Department of Homeland Security the NTIA will establish and implement a $1 billion grant program to assist public safety agencies in the acquisition of, deployment of, or training for the use of interoperable communications systems.
October 2006 -- September 2012 The NTIA is to make payments of no more than $156 million to implement a unified national alert system. The NTIA is to use $50 million to implement a tsunami warning and coastal vulnerability program.
2007
October 2007 -- September 2009 The NTIA is to make payments of up to $10 million to implement and administer a program through which eligible low-power television stations(6) may receive compensation toward the cost of the purchase of a digital-to-analog conversion devices that enable them to convert incoming digital TV signals of their corresponding full-power television stations to analog format for transmission on the low-power television stations’ analog channels. Requests for such compensation must be made on or before February 17, 2009. Priority compensation is to be given to non-profit corporations and stations that serve rural areas of fewer than 10,000 viewers.
2008
January 1, 2008 -- March 31, 2009 US households may obtain $40 coupons towards purchase of digital-to-analog converter boxes by making a request. All coupons expire 3 months after issuance. The NTIA is to ensure that each requesting household receives, via the United States Postal Service, no more than two coupons.
January 28, 2008 The FCC must conduct the auction of the licenses for recovered analog spectrum, commencing the bidding no later than this date, and is to deposit the proceeds of the auction in the US Treasury no later than June 30, 2008.
June 30, 2008 By this date, the FCC is to have deposited in the Treasury proceeds from the auction of spectrum currently used for analog TV broadcasts.
October 2008 -– September 2009 The NTIA is to make payments of no more than $65 million to implement a program to reimburse rural low-power television stations for upgrading to digital TV technology. Such reimbursements shall be issued to eligible stations no earlier than October 1, 2010. Priority compensation will be given to non-profit corporations and stations that serve rural areas of fewer than 10,000 viewers.
2009
February 17, 2009 Analog TV broadcasts from full-power TV stations in the US ends. Low-power stations, including Class A stations, may continue broadcasting in analog format after this day, subject to future decisions by the FCC on how to complete the digital television transition for such stations.
February 18, 2009 By this date the FCC must require that all TV broadcasting occur only on channels between channels 2 and 36, inclusive, or 38 and 51, inclusive (between frequencies 54 and 698 megahertz, inclusive). If low-power stations want to be compensated for digital-to-analog conversion devices, they must make request by end of day.
September 30, 2009 On the last day of Fiscal Year 2009, the Secretary of the Treasury will transfer $7.363 billion from the Digital Television Transition and Public Safety Fund to the general fund of the Treasury.
Continue to Getting to February 2009: Outstanding DTV Transition Issues
Notes:1) A part of the Department of Commerce created in 1978, the National Telecommunications and Information Administration (NTIA) is the President's principal adviser on telecommunications and information policy issues, and in this role frequently works with other Executive Branch agencies to develop and present the Administration's position on these issues. See http://www.ntia.doc.gov/
2) The NTIA may spend up to $990 million from the Digital Television Transition and Public Safety Fund through September 2009 to carry out the converter box program. It can spend up to $100 million on administrative expenses. Up to $5 million can be spent for consumer education concerning the digital television transition and the availability of the digital-to-analog converter box program. If the NTIA tells Congress that program funds are insufficient, an additional $60 million will be made available for administrative.
3) Includes Digital-to-Analog Converter Box, Public Safety Interoperable Communications, NYC 9/11 Digital Transition, Low Power TV Conversion & Upgrade, National Alert Warning, and Enhance 911 programs.
4) Organization formed by New York City television broadcast station licensees to locate new shared facilities as a result of the attacks on September 11, 2001 and the loss of use of shared facilities that housed broadcast equipment.
5) The purpose of that legislation is to coordinate 911 services and E-911 services, at the Federal, State, and local levels.
6) A low-power television broadcast station, Class A television station, television translator station, or television booster station that is itself broadcasting exclusively in analog format; and that has not purchased a digital-to-analog conversion device prior to the date of enactment of the Digital Television Transition and Public Safety Act of 2005.

Friday, July 14, 2006

How Do You Know Your An Old D.J.?

Frank Martin, Bob Bach Dan Geary and a few others who were in radio back in the 60's and 70's may find these recollectons hit very close to home. I received it from my old friend Don Alhart who is the main anchor at Channel 13 WOKR in Rochester and just celebrated his 40th year working for the same station. How many can claim that in broadcasting today when life at a station can be measured sometimes in months rather than years. Anyway...it is time to lighten it up!

You Know You're An Old D.J. When...

You remember first being hired by a GM who actually worked in radio before becoming GM.

Radio stations were no place for kids.

You excitedly turn the radio up at the sound of "dead air" on the competitor's station.

Sales guys wore Old Spice to cover the smell of liquor.

You were playing Elvis' number one hits... when he was alive.

Engineers could actually fix things without sending them back to the manufacturer.

You worked for only ONE station, and you could name the guy who owned it.

You remember when normal people listened to AM radio, and only "hippies" listened to FM.

Radio stations used to have enough on-air talent to field a softball team every summer.

You're at least 10 years older than the last two GM's who fired you.

You meant to return that record album to the DJ on the next shift, but he was fired before you got around to it.

You used to smoke in a radio station and nobody cared.

Engineers always had the worst body odor, not because they worked too hard, but because they just didn't shower that often.

You know the difference between good reel-to-reel tape and cheap reel-to-reel tape.

Religious radio stations were locally owned, run by an old Protestant minister and his wife, never had more than 20 listeners at any giventime, and still made money.

You have a white wax pencil, a razor blade, and a spool of 3M splicing tape in your desk drawer - - just in case.

You know people who actually listened to baseball games on the radio.

You can post a record, run down the hall, go to the bathroom, take a crap, and be back in 2:50 for the segue.

The new guy you're training has never listened to an AM station. He couldn't even name one in his own home town if his life depended on it.

You knew exactly where to put the tone on the end of a carted song.

You spent most of the time on Friday nights giving out the high schoo lfootball scores. And when they weren't phoned-in, you got really pissed off.

You never thought twice about drinking from the same bottle with another DJ.

You only did "make-goods" if the client complained. Otherwise, who cares?

You can remember the name of the very first girl that was hired in your market as a DJ.

Somebody would say, "You have a face for radio", and it was still funny.

You always had a screwdriver in the studio so you could take a fouled-up cart apart at a moment's notice.

Agents were people like James Bond and the Man From Uncle.

You would spend hours splicing and editing a parody tape until itwas "just right", but didn't give a damn how bad that commercial was you recorded. Hey, I can only work with what they give me, right?

You still refer to CDs as "records".

Dinner? Let's see what the last shift left for me in the refrigerator.

Your family thinks you're successful, but you know better.

You played practical jokes on the air without fear of lawsuits.

There were always at least a dozen porn magazines lying around the studio.

An extra hour of sleep was considered a day off.

You've been married at least 3 times, or, never married at all.

You answer your home phone with the station call letters.

You used to fight with the news guy over air-time. After all, what was more important: your joke about your ex-wife, or that tornado warning?

You knew how to change the ribbon on the teletype machine, but you hated to do it because "...that's the news guy's job."

You had listeners who only tuned in for the news, and not you. You could never figure that out.

You know at least 3 people in sales that take credit for you keeping your job.

You remember when "Rock" wasn't a bunch of guys who look and sound more like girls.

You have several old air-check cassettes in a cardboard box in your closet that you wouldn't dream of letting anyone hear anymore, but, you'll never throw them out or tape over them. Never!

You can still see scars on your finger when you got cut using a razorblade and cleaned out the cut with head-cleaning alcohol and an extra long cotton swab on a wooden stick.

You still have dreams of a song running out and not being able to find the control room door.

You've never told a listener "Yeah. I'll get that right on for you."

You have a couple of old transistor radios around the house with corroded batteries inside them.

People who ride in your car exclaim, "Why is your radio so loud?"

Going to a club and not getting paid to work seems like a waste oftime.

You have at least 3 unopened CDs, 2 T-shirts, 22 bumper stickers, and5 old cups. in your car.

You have at least 19 pictures of you with famous people whom you haven't seen since, and wouldn't know you today if you bit 'em on the ass.

You wish you could have been on "Name That Tune" because you would have won a million bucks.

You even REMEMBER "Name That Tune".

You were a half an hour late for an appearance and blamed it on the directions you received from the sales person.

You've run a phone contest and nobody called, so you made up a name and gave the tickets to your cousin.

You remember when people actually thought radio was important.

You know what an RCA BK5B is. (My favorite was the RCA 77DX)

You are the proud owner of a Third Endorsed license and can do meter readings.

You ran those annoying EBS tests when the AP wire told you to.

Your first GM in that small town had a bad toupee, and the biggest client on the air was the Hair Replacement Clinic.

You could fall into that annoying "radio voice" that all pukers had at the drop of a hat. People who knew you out of the business would always ask you say something in that voice at parties.

Author unknown . . .

Thursday, July 13, 2006

A Niche History of Erie Television News--A Lesson That Should be Remembered Or Why I Learned To Love Salmonilla

How do you break a habit? Television news loyalty among viewers traditionally has been very intense. As an example, WICU’s news dominance in its first 30 years was overwhelming for the other two fledgling stations until WJET-TV made a major change in its on air presentation and behind the scenes. Even then it took nearly 10 years for WJET-TV to pull even.

For JET, the informal news team approach combined with JET’s historical reputation for being on the scene of every local car crash or fire slowly moved the ratings in JET’s direction. The management team of Myron Jones and John Kanzius broke the old habits when they hired Eric Johnson away from WICU to head their news operation.

WICU fired a weak volley back by trashing their veteran news team where the results lead to further eroding of their existing base which was comprised mostly of over 50ish.

Management changes at all stations also forced a major and even bizarre reshuffling of the anchor desks. Viewers had to look at their channel numbers to know which station they were really watching. The faces stayed the same but on another channel. In spite of the enormous popularity of a Don Shriver and Joey Stevens formally on JET, the audience didn’t move from their preference for fire and crashes. WICU played revolving anchors to find the right combination to counter JET’s move of putting the bright and mature looking Kelly Gaughan as its sole anchor.

Let’s fast forward to the present. After much experimentation, WICU finally found a mature, experienced news team and supporting company in Amanda Post and Kevin MacDowell as its anchors. (Although, it is my personal opinion that Post still lacks the on-air polish of a Gaughan.)

But the old firehouse on State Street needed much more if they were going to tackle the champions on upper Peach. Low and behold, the behind of scenes driving force of WICU news Phil Hayes and John Last borrowed an old but effective marketing tool to get sampling…”niche marketing.”

Niche marketing is a classic advertising tool to find a unique proposition your competition hasn’t employed to exploit their vulnerability and create sampling of your product. In this case, health inspections that had been gathering dust and nobody cared about. The utter simplicity of finding something that everyone did… eating out, and exploiting the implied health threat to a viewer and his family. “Behind The Kitchen Door,” was born. How could viewers resist it?

In the capable and mature hands of reporter Scott Cook, “Behind the Kitchen Door” has done the one thing that WICU desparetly needed to have happen. They needed viewers to at least sample their new look and news approach. “Behind the Kitchen Door” provided that vehicle for sampling and in my opinion it has worked well. You know its working when the Erie Times-News starts to copy its broadcast brothers.

The official ratings of WICU have shown a steady progress that I am sure delights the bean counters in the front office. However, since neither WICU nor any of the other stations currently subscribe to the Nielsen ratings, bragging rights are still up for grabs. But that is the subject of another post who’s explanation of what the stations are doing for promotion would even confuse Abbott and Costello.

"Heyyyyy... Abbott!!"

(Correction: I was just informed that WICU does subscribe and is the only station in the market that does subscribe to the ratings. So they have legitimate bragging rights. Anyway, congradulations to the news team for their innovative thinking. )

Wednesday, July 12, 2006

Rick Rambaldo....Born Again?


If your look over your Erie broadcast shoulder, you will see Rick Rambaldo not far behind. The man who created, Rocket, Star, WJET talk radio, The Fan, Country 93 and Froggy is back on the map and I think with big ideas. When Nextmedia purchased the stations from Rick, he had enough money to go and retire and do anything he wanted. He chose to stay in radio and in Erie. Not an easy decision. But you see, Rick really does love Erie.

Not since Brady Louis, has a broadcaster come into the area to be so embraced and involved in the community his stations served. Unfortunately, Nextmedia didn’t have the vision to see what Rick saw and the stations started to loose some of its luster. In steps Connoisseur Media and there first move was their best so far. They retained Rambaldo as General Manager and told him to do what he does best.

Rick has not just involved himself in the Erie community; he has thrown himself in with both feet and hands. Rick is very visible in the community as a broadcaster in a community should be. I am beginning to see the “old” Rick with promotions and aggressive marketing taking place. I have not always agreed with Rick on every move he made, but he proved he had the “Right Stuff.” He was always man enough to call and sit down and talk and share why he decided to do this or that. That is a gentleman.

Erie radio is not easy and the new competition from satellite services such as Sirus and XM are a real threat. The real trick is to make local radio relevant to the local community. Rambaldo appears committed into doing just that. He is willing to take risks and set visions. He is the “New Breed” of broadcaster in Erie media and we welcome it.

Tuesday, July 11, 2006

In their own words?

FCC makes all filings available to the public for comment. I was not going to post this again as it already has been posted on another site. However, the first few comments received seem to ask for proof so here it is in their own words. http://svartifoss2.fcc.gov/prod/cdbs/forms/prod/getattachment_exh.cgi?exhibit_id=368665


By the way, if management is saying that this is not true, I would remind them of a little statement on their FCC application for extention:

WILLFUL FALSE STATEMENTS ON THIS FORM ARE PUNISHABLE BY FINE AND/OR IMPRISONMENT (U.S. CODE, TITLE 18, SECTION 1001), AND/OR REVOCATION OF ANY STATION LICENSE OR CONSTRUCTION PERMIT (U.S. CODE, TITLE 47, SECTION 312(a)(1)), AND/OR FORFEITURE (U.S. CODE, TITLE 47, SECTION 503).

Did management file a false statement with the FCC? Please tell the truth to everyone...even your own employees. I do hope 2006 bottom line is better....for everyone's sake.

Why Edward R. Murrow?

No... the pic is not me. Edward R. Murrow was the first real Superman of media. He not only believed in truth, justice but holding government and politicians accountable for their actions and statements. Murrow was also a critic of the media that made him. He could see the advantages and the abuses that the medium of television could bring. Fortunatly for us, he focused on the positives televison can do as he fought his own management to do so. I thought he was the perfect symbol of what was possible with vision and imagionation. Fortunate for Erie, we had those same kind of visionaires in Erie broadcasting in the likes of Myron Jones and Ed Lamb. "Where have all the flowers gone" in broadcasting today?